Showing posts with label The Brand New Mommy. Show all posts
Showing posts with label The Brand New Mommy. Show all posts

Thursday, April 14, 2011

What is Sisterhood, Do you know?

 


Cookie Johnson & Coach Beverly Kearney

Does everyone need a mentor? Yes.

While the job landscape has changed with the advent of social media, what a mentor does has not. A mentor is still someone who has specific skills, knowledge and abilities to help groom you for success, provides strategic business advice and assists you with the tools to negotiate and conquer the corporate terrain. A mentor can be especially helpful for women who have the two-fold challenge of navigating the sexism of the business world while still maintaining a home and children. Choosing the right mentor will help maintain sanity as you climb the ladder. … continue reading.

Speed Networking: Promote Your Brand in 2 Minutes

PHOTO: (L-R: MC Lyte, Coach Beverly Kearney, Cookie Johnson, LeToya Luckett)
University of Texas Austin (Minority Mentorship Symposium) this past weekend the brainchild of Coach Beverly Kearney. 
Photo Credit: Kawai Matthews
I am excited to be participating and facilitating the Speed Networking event at the Black Enterprise Entrepreneurial Conference.

Speed Networking is a creative way for entrepreneurs to meet substantial business contacts, secure referrals, and network in a friendly uplifting environment in a mere matter of hours. Facilitated by public relations expert Karen Taylor Bass, the entrepreneurs will have the opportunity to have face time with all attendees as they make their pitches/brief introductions (no longer that 2 minutes) to each other during Speed Networking. … continue reading.

Wednesday, December 22, 2010

Living My Dream ... 2011 Here I Come.




God is good.

Many things are happening and most things I can't talk about (yet).

I can share with you that I am hosting a new web-series on Black Enterprise.com called, "Brand You."

Check it out and spread the word and if you want (please) post a comment.

http://www.blackenterprise.com/lifestyle/2010/12/21/watch-brand-new-you-with-jill-scott-and-karen-taylor-bas/

Thanks for all the love.

K

Tuesday, November 30, 2010

Get Your Hands Off My M&Ms (Mind and Muscle)


I am an entrepreneur who is proud to finally say no more freebies to the vampires; unless they are providing enrichment to my sphere and brand –- be gone.

This was the year I decided to no longer giveaway my M&Ms (PR/Branding/Coaching expertise) for free because that would devalue my brand’s worth and drain me.

Folks are crafty — be mindful of one-way bartering, partnership, multi-level opportunities and so forth … you do your part but the other side comes up short.

Let me say it now – stop giving away your M&Ms.

Read the rest of the post here:


Monday, October 11, 2010

Ebony Turns 65!



All we can say is congrats to our Ebony on a real milestone --- turning 65!

Not certain where many of us would be without Ebony as it relates to documenting Black history and telling our story with love and passion. Let's hope they continue to live the dream of Mr. John H. Johnson.

Ebony happy birthday and many more pages of love, peace and success.

I am so elated that my Brand New Mommy is included in the November issue (Collector's edition).

Sunday, October 10, 2010

Your Fall Season Must -Haves


As we enjoy my favorite season, fall, my plan is to ratchet up the to-do list with passion, persistence, favor, and balance. You?

A mere two months left before another year, and the great news is there is still time to make this your best year yet. Continue to plan strategically; make that money call to a potential client or employer; talk up your brand like a rock star; be your authentic self and know that you are talented; and, most importantly, find the time to do you.

Here are my favorite people and products/brands to help capture the best in mind, body, heart, soul and hair for fall 2010.

Mind/Inspiration
Live your passion like today was your last day and create what is essential and missing in the market place:

Dr. Willie Mae Hawkins, needed support as a single mom so she created a movement, SPRING, Inc. SPRING, Inc. provides spiritual encouragement for those who are currently single parents or who will soon become single parents through separation or divorce; those who have been widowed; those who are adopting, are foster parents, or are involved in some other custodial arrangement.

Max L. Siegel, one of the most influential executives in the entertainment and sports industry, was once the highest ranking African American executive in NASCAR. Now he can add producer to his impressive credentials with a 10-part docu-series titled Changing Lanes, which will premiere on the BET network.

As you know, books can transform your mind and set your ideas on the fast track. My favorites to capture the entrepreneurial spirit, provide spiritual balance and transform one’s mindset as it relates to debt, disaster, divorce, deceit, disease, and depression is Facing Your Giants by Max Lucado. And if your mission is to over-stand, leverage social media, and learn how to monetize your blog, then purchase Crush It by Gary Vaynerchuk.

Get ready for Getting to Happy, Terry McMillan’s sequel to Waiting To Exhale, which is in stores now.

Body
Don’t believe the hype! There are no potions and magic pills to reverse the aging process. However, you can get the blood pressure, cholesterol, joints, muscles, mind and stress all in check with a four letter word – yoga. Bikram yoga is the most intense and worth a try to achieve serenity.
Spadium, New York: No need to find your passport–you can eat, love, pray and spa in your own backyard. If you live nearby a major city, there is a Korean district close by. For a mere $110 you can have a traditional Korean body scrub, massage, facial, get your hair washed and conditioned, and enjoy a sauna, steam room, and green tea.

Soul
Music can heal thy soul and transform thy inner being. Our favorite brand new mommy, Jill Scott, is in the studio putting the finishing touches on her fifth studio album, Light of the Sun. It’s scheduled to be released late this year.


Newcomer and unsigned talent Abby Dobson is a gifted jazz and R&B singer with a debut album, Sleeping Beauty: You Are the One You Have Been Waiting On: Volume One.

Mommy Power
As we get ready to send our children off to school, the mommy brand takes center stage. Regardless of how you came to be a mom, you know that this job has the best benefits and the greatest stress:
The Juiceboxx is a blog for modern parents, giving moms and dads what’s hip, happening, and helpful in the world of parenting.

The Brand New Mommy is the digital destination for black women renewing and redefining their personal brand post-childbirth.

Hair
Whether your mane is textured, weaved, locked, or natural, a service/product is always needed to get one’s hair healthy. After a few mishaps, I have stumbled upon the potion and pros that will save and enhance your hair:

Brownstone’s Feng Shui
revitalizes hair and scalp, stimulates hair growth, relieves dandruff, and leaves your hair smelling delicious.
Indigofera.com offers premium plant-based products and solutions for your hair and skin while offering an interactive hair blog for your burning questions.
Duafe Natural Holistic Salon is a celebrity haven in Philadelphia that provides premium haircare services and Shea butter-enriched homemade products.
Loving Your Natural Hair workshop, conducted by Felicia Leatherwood, is a must to understand how loving your hair and not cursing it will make it thrive.

What will you do this fall to produce different results for your mind, body, soul and hair?

Tuesday, August 3, 2010

Are You A Brand New Mommy? Tell Me If You Are...

 

Thank you so much for all the support and spreading the word on The Brand New Mommy.  

Do you like it? 

What would you like to see on the blog?

Please please post a comment on TBNM blog and share like nobody's business.


I appreciate you.

Here is a story featuring  TBNM from MadameNoire.com.

Are You Ready to Be a Brand New Mommy?

August 3rd, 2010 - By Kweli Wright
Madames, there is life after baby. When we become mothers, our bodies and schedules change, but our perspectives on life, love, and work have to change too. It’s so important to renew and redefine yourself after motherhood, but where do you start? Karen Taylor Bass is a PR expert who helped launch the careers of artists including D’Angelo and Jill Scott, but after she became a mom to her bonus son, she decided to leave her high-profile job and focus on family.

Click here to read full article:  Madamenoire.com

Thursday, July 22, 2010



Seven Ways to Effectively Self-Promote Your Business


By: CHARISSA ARSAOUI
Friday, July 9, 2010


* Business Advice

CharToday’s business owners need an affordable way to set themselves apart from their competition. For start-ups, every penny spent on advertising has to count. Without hiring a pricy PR firm, is it possible to get the word out about the new products and services you have to offer without breaking the bank? Of course it is!

With the help of the Internet, you can employ strategies that will improve your bottom line by allowing you to keep more of your hard-earned cash in your pocket. Here are a few no-cost ways to promote your business effectively:

1. Get a blog and direct your customers to it. WordPress and Blogger offer user-friendly options for first time visitors to the blogosphere. Free account options are available for you to engage and inform your readers about all the things that set you apart from other companies professionally.




2. Post articles relating to your trade or industry in newsletters and Web sites that accept Guest Posts. Lend your expertise to publications in your industry for free. Just make sure that each post includes a byline with links to your blog or Web site. Driving business to your Web site is a quick way to increase your customer base.



3. Design a business card that grabs people’s attention. A well-designed business card is classy, straightforward, and useful. It provides important information about the type of establishment that you run, your business’s name, physical and Web address and a logo or motto to help with branding.

4. Familiarize yourself with social media networking. Create Facebook, Twitter, and LinkedIn accounts for your business. Update them frequently with announcements about upcoming events, new product launches and special promotions being offered.

5. Host a monthly giveaway. What better way is there to get the word out about all things involving you than through a contest sponsored through your blog or Web site? From homemade beauty products to hour-long fitness training sessions, offering an online incentive from time to time is a good way to build trust and let prospective customers try out what you have to offer.




6. Trade services with other entrepreneurs. Use your ability to barter as often as you possibly can. Swapping skills with other businesses is a cost-effective way for you to get things done on a budget.




7. Set up a mailing list and offer your customers incentives for signing up for it. Keeping in constant communication with your customers gives you a distinct advantage. Offering sales and promotions from time to time to the people who are considerate enough to provide you with their contact information promotes goodwill and loyalty among your customers.


You don’t need to tap into your profits to establish a rock solid marketing plan. With some creativity and our list of suggestions, you, too, can travel down the road to success with ease.


Karen Taylor Bass, public relations consultant and author, recently told The Network Journal that she, herself, employed some of these strategies - along with a few others such as sending out podcasts to potential clients - for the launch of her own business.  

“If I had to select one, I would say that the blog is the most effective strategy on the list,” she says. “It’s a great way to establish your expert status and provide fodder for the marketplace. Also, it optimizes well on the Internet and is the equivalent of instant syndication.”

Taylor Bass advises budding business owners to consider networking as a close second to blogging. “Networking should be approached as a strategic partner rather than a chore,” she says. “Observe how the top players ‘work’ a room and make everyone feel engaged and special. Being the best listener in the room goes a long way.”

Additional reporting contributed by Sergie Willoughby

Wednesday, July 21, 2010

Remember That Kiss At 13? I'm feeling It...

It's here and I feel like a 13 year old experiencing her first brush kiss.

Please take a moment and learn all about The Brand New Mommy and my Random Notes for today, http://www.thebrandnewmommy.com


Post a comment and share ... share ... did I say share?


Oh yeah... Pam Perry,Social Media Strategist, PR Coach and BNM Advisory Board member, http://www.pamperrypr.com will guest host my show tomorrow and we will dish all about the brand new mommy movement at 12 noon, July 22; http://www.blogtalkradio.com/thebrandnewmommy

Who Is The Brand New MommyTM

She is every hue of the rainbow and represents the quintessential black woman, age ranging from 30-50, and learning each day to find balance as she ‘re-define’ mommy-hood on her terms and ‘re-new’ her career goals (or launch a new passion).
The Brand New Mommy is complex, smart, beautiful, and multi-talented, and, appreciates the simplicity of life (and a splice of the fabulous vida).
The Brand New Mommy was once on top of her game pre-babies – now the industry has changed, she has taken time off to raise her children, and learn social media — the new “it” girl.  TBNM is coming back stronger, smarter and sensible.
TBNM has to learn the new rules while creating new ones to make her life easier, sustainable and profitable.

Thursday, July 15, 2010

All Dreams Are Possible Are You Ready?

Happy Thursday!

The humidity is still intense, however, the temperature is only in the 80's (Thank goodness).






Just For You!!!!
Coaching For 1 DAY ONLY Under $100
Greetings!

How are you?

I am getting ready to launch a product line next week and the excitement is unbelievable.

Look out for the link and information next week in your mailbox. Thank you for letting me know you wanted this product. I appreciate you.

As a thank you -- I clearing inventory and making stuff  "mo better."

If you follow me at http://twitter.com/prexpert OR http://twitter.com/thebrandnewmom send me a tweet to get the special price and reserve your strategic PR coaching. You must follow me by Friday, July 16th and pay on that day -- no exceptions. This is a tweet promo.

Strategic Brand/PR Coaching with Karen Taylor Bass, The PR Expert
$75 - for 30 minutes (regular price $150)Buy Now
$100 - for 60 minutes (regular price $250) Buy Now


Your PR Expert,

Karen Taylor Bass

Authors, Ready To Meet The Next Terry McMillan?

9 Tips to Becoming the Next Terry McMillan

Yes, you can work full time and become a published author
Author Faye Thompson used her lunch hours at her day job to write her second novel.
Are you a novelist waiting to exhale? If so, it is time to make your passion a reality. Terry McMillan made it happen and so can you.
Meet Faye Thompson, a government employee for more than 25 years whose recent novel is being compared to Terry McMillan's Disappearing Acts. Thompson's second novel, Cheesecake and Teardrops (Urban Trade Paper, $12.95), was written during her lunch hour, vacation, weekend, after hours -- basically any time she wasn't at her 9-to-5 job.
"I wanted to write and tell a story that I could not stop reading. If it's your passion, find the time to do it," says Thompson. "Get your hands on the Literary Marketplace, a [compendium] of agents, publishers, and editors. This resource will show you how to submit materials/manuscripts the right way. Also, take a creative writing course offered at a local college. This will empower you to tap into your power," advises Thompson.
Click here to read more and learn Faye's tips: http://www.blackenterprise.com/blogs/2010/07/07/nine-tips-to-becoming-the-next-terry-mcmillan/

Tune in today - Thursday, July 15th for my Transformational Thursday Radio Show with Faye Thompson.

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    Article featuring Karen Taylor Bass in Black Enterprise, August 2008