All Dreams Are Possible Are You Ready?

Happy Thursday!

The humidity is still intense, however, the temperature is only in the 80's (Thank goodness).

Just For You!!!! Coaching For 1 DAY ONLY Under $100 Greetings! How are you? I am getting ready to launch a product line next week and the excitement is unbelievable. Look out for the link and information next week in your mailbox. Thank you for letting me know you wanted this product. I appreciate you. As a thank you -- I clearing inventory and making stuff  "mo better." If you follow me at http://twitter.com/prexpert OR http://twitter.com/thebrandnewmom send me a tweet to get the special price and reserve your strategic PR coaching. You must follow me by Friday, July 16th and pay on that day -- no exceptions. This is a tweet promo. Strategic Brand/PR Coaching with Karen Taylor Bass, The PR Expert $75 - for 30 minutes (regular price $150) $100 - for 60 minutes (regular price $250) Your PR Expert, Karen Taylor Bass Authors, Ready To Meet The Next Terry McMillan? 9 Tips to Becoming the Next Terry McMillan Yes, you can work full time and become a published author Author Faye Thompson used her lunch hours at her day job to write her second novel. Are you a novelist waiting to exhale? If so, it is time to make your passion a reality. Terry McMillan made it happen and so can you. Meet Faye Thompson, a government employee for more than 25 years whose recent novel is being compared to Terry McMillan's Disappearing Acts. Thompson's second novel, Cheesecake and Teardrops (Urban Trade Paper, $12.95), was written during her lunch hour, vacation, weekend, after hours -- basically any time she wasn't at her 9-to-5 job. "I wanted to write and tell a story that I could not stop reading. If it's your passion, find the time to do it," says Thompson. "Get your hands on the Literary Marketplace, a [compendium] of agents, publishers, and editors. This resource will show you how to submit materials/manuscripts the right way. Also, take a creative writing course offered at a local college. This will empower you to tap into your power," advises Thompson. Click here to read more and learn Faye's tips: http://www.blackenterprise.com/blogs/2010/07/07/nine-tips-to-becoming-the-next-terry-mcmillan/ Tune in today - Thursday, July 15th for my Transformational Thursday Radio Show with Faye Thompson.

I'm Turning A No Into A Y-E-S!

Hello, I got a call today and the caller said ... we decided to go another direction.

I was disappointed for a split second and decided to face the giant and realize that not everything is for me.

When it's your moment -- it just is. So, back on the horse and will appreciate all that is gratitude.

Happy hazy summer!

ps: Check out my column on Black Enterprise this week ....http://www.blackenterprise.com/blogs/2010/07/07/nine-tips-to-becoming-the-next-terry-mcmillan/

The Brand New Mommy Is Almost Ready ...

I am putting the final touches to my creation and launch of a new product line. The idea came to me with fervor and I knew it was my "aha" moment.

Getting ready to launch "The Brand New Mommy;" a digital destination for Black Moms, 30-50, learning how to renew and redefine their personal "brand" post childbirth.

Take a moment and follow my twitter feed @TheBrandNewMom.

Also, let me know your thoughts on the logo for the new product.

Mocha Moms Are More Than Just Mothers ... Feel Me?

I recently wrote about the Mocha Moms Incorporated for my blog on BlackEnterprise.com and thought you might want to read. Let me know your thoughts - do you agree/disagree?




Mocha Moms Are More Than Just Mothers

Group is dedicated to helping women to re-define their power after leaving careers in corporate America

"Live every day of your life with passion," recommends Mocha Moms President Dee Dee Jackson

Mocha moms of the world unite; we are a movement transforming the home, marketplace and most importantly -- self. A mocha mom is a woman of color who has chosen to make parenting and family a priority. She may alter her career, work schedule, or eliminate working outside the home all together to focus on providing the best care for her children -- mother care.

And while there are many lower-case mocha moms, there is also the upper-case Mocha Moms Inc., an organization for women learning to re-define their power as it relates to family, community, and self through sisterhood upon leaving their successful careers in corporate America. Click here to read more of the article - http://www.blackenterprise.com/lifestyle/2010/06/24/mocha-moms-are-more-than-just-mothers/

Written by Karen Taylor Bass on June 10, 2010 | Print Blog
10 Tips for Writing a Winning E-Book




Use these quick and easy steps to get published

When you are ready to write your e-book think about what you do best.

Would you like to solidify your expert status in your respective field, score another stream of income, and promote your business? It’s time to get published and write an e-book.

With the advent of technology—we crave information immediately, passionately and succinctly. An electronic or e-book allows you to become a self-published author and add your innovative approach to a topic within 7 to 10 days.

Please continue to read by clicking here: http://www.blackenterprise.com/small-business/2010/06/10/ten-tips-for-writing-a-winning-e-book/

Jill Scott Talks Baby, Balance, and Branding

‘Operation Village’ helps singer handle motherhood with success

Jill Scott share tips on balancing motherhood and career.

As you move and groove in life and embark on motherhood in your 30s, the balancing act of family, career and maintaining your personal brand can become a daunting task.

How does one renew and re-define oneself post mommyhood-- at age 37-- and still maintain top status in the entertainment industry? By being authentic and forgiving for not being perfect.

Jill Scott, our favorite homegirl, multiplatinum, Grammy award-winning singer, poet, author, actress-- and now mommy--shares how she balances and enjoys life’s golden moments. “Being a mom is better than I thought because of the way I love it and experience how much my son loves me. I wouldn’t trade it, however, its work and exhausting.” Click here to read the rest of this candid article on Black Enterprise.

How To Score A-List PR On A Shoestring Budget

By: Karen Taylor Bass, The PR Expert

Find success with do-it-yourself marketing

So, how do A-list celebrities and corporations secure that ultimate public relations campaign that has them on everyone’s lips?

First, let’s talk about what public relations entails: fostering public goodwill and creating a favorable opinion for a product, person, or thing. Basically, it attracts consumer attention to a product and is generally a well planned campaign. Public relations is not about creating a one-shot hype campaign, planning a special event, and hosting a party for the media. That’s called publicity.

Lisa Price of the popular and multimillion-selling natural haircare company Carol’s Daughter certainly secures A-list PR now, however, that was not always the case. So what did she do?

She created both short-term and long-term plans, hired top-notch professionals – strategic marketing and brand expert Steve Stoute, along with celebrity endorsers including Will and Jada Pinkett Smith and Mary J. Blige -- to promote her brand and business.

Most burgeoning stars and business owners hire a publicist, which can range from $2,500 to $10,000 a month. It is possible to do it yourself, and as the PR expert, I’m going to show you how.

These strategies will not only get you started; they will empower you to win and standout from the competition:

Click here to read tips and learn more: http://www.blackenterprise.com/blogs/2010/05/20/score-a-list-public-relations-on-a-shoestring-budget/

Let me know what strategies you have implemented to grow your brand.