Wednesday, March 24, 2010

Jumpstarting Your Brand After Mommy-hood


Greetings!

How are you?

If you are beginning to feel like things are not coming together --- don't give up, you are close. How do I know? Been there done that.

Although you can't see it, your blessings are about to be revealed. Ask yourself this -- why is it easier to believe in others and not yourself? Do something different this week and brand your confidence by talking about your accomplishments and desires with everyone you meet. Aren't you worth it?

Karen Taylor Bass, The PR Expert, Guest Contributor to Black Enterprise, #1 Magazine For Entrepreneurs, Investments & Careers

After two years of being persistent, I am a weekly contributor the BlackEnterprise.com.
I am pleased to cover issues as it relates to women, public relations, branding, re-invention and mommy-hood. Remember, never take no for an answer when you have something edifying to offer. Continue to push yourself and your brand. This is favor season.

To date I have written five postings and would love for you to read them all, comment, share and follow me on BlackEnterprise.com.

I look forward to covering you all once I get past the 90 day mark.




Here is last week's post on Jumpstarting Your Brand After Mommy-hood:
Jumpstarting Your Personal Brand After Mommy-hood


R&B Singer Monica shares her tips that keep her 'Standing' strong as she re-invents her career

Mommy-hood is no easy feat; regardless of age your mind, body, spirit and career will never be the same. The moment you meet your healthy and beautiful bundle of joy, your priorities will shift and you will change. But after the maternity leave has ended, how do you re-invent your personal brand to incorporate your new status when its time to go back to work?

At 43, with two kids (including a toddler), and in the midst of a re-invention, I have recently upgraded from sweatpants to fitted jeans, and the process to become the "brand" new mommy has not been easy. I had a thought: do all mommies-including celebrities-struggle to re-define their personal brand? The answer is a resounding yes.

Recently I spoke with Grammy Award winning artist Monica, about re-defining her brand after a brief hiatus from the music industry. Sure, she has "fame," a TV show, and a new album coming out, but at the end of the day, she shares the same concerns as I do about re-invention and re-entering the workforce after becoming a parent.

"The best sage wisdom someone told me about re-invention is to focus on the positive, what makes you special and different, and realize that just because you put yourself first, doesn't mean your kids are not your first concern," said the single mother of two pre-schoolers. Re-invention is not about the superficial but the qualities that make you feel centered as a person, says Monica.

After taking time off to have her children, Monica is back with a vengeance. She has a reality show on BET that chronicles her re-invention as she finds balance being a single parent, dealing with high blood pressure, recording a new album, building a business, and struggling to carve out moments to be still. Her fifth album, "Still Standing," is scheduled for release on March 23. She chose the name as a testament of strength to all of us finding our way back home to self. click here for more http://www.blackenterprise.com/careers/2010/03/18/jumpstarting-your-personal-brand-after-mommy-hood/

Check out a past blog:
http://www.blackenterprise.com/small-business/2010/02/19/is-your-brand-bold-beautiful-determined/



Am I on the right track with the subject matters? Your feedback is critical because you inspire me everyday.

Expect To Win In 2010!

Let's Stay Connected
Karen Taylor Bass, The PR Expert, provides entrepreneurs, corporations, and mom-preneurs with essential branding, marketing, and public relations coaching; www.karentaylorbass.com and www.taylormademediapr.com. Follow Karen's tips and Caviar & Chitlins moments at Twitter, twitter.com/prexpert.

Friday, March 12, 2010





I know its been a moment since I wrote to you. This has been my season of harvest with bountiful blessings.

How are you? I just celebrated my 43rd birthday and it was truly fabulous. My commitment to self is to celebrate each month as if it was by birthday. Why not? Life is about celebrating and the best gift is life.

I am now blogging for Black Enterprise-- the leading African American magazine for Investments, Careers & Small Business. Let's just say I am completely stoked.

When you get a hot minute and enjoying your coffee, take a minute to read my blogs on the site, spread the word, and post a comment. I had the honor to interview Terrie Williams, PR Guru this week.




http://www.blackenterprise.com/lifestyle/2010/03/11/pr-guru-re-invents-with-a-purpose/



I have a couple of FREE workshops In New York, RSVP and let's party.

1) Harlem Business Alliance - 4 Weeks To Take Your Business to A-List Status with Public Relations
RSVP@ 212-665-7010; visit www.hbany.org for dates and details.

2) March 20th - Spend An Afternoon With The Experts. http://saturdaywith2experts.eventbrite.com

IS YOUR BRAND BOLD, BEAUTIFUL & DETERMINED?
Spend a Brand-Changing Saturday with Two Experts

Karen Taylor Bass – The PR Expert, Co-Founder, "As Powerful As You Want To Be” PR Boot Camp Author, Speaker & Blogger for Black Enterprise

Anthony QuiƱones – The Repackaging Expert, CEO & Chief Creative Officer,

Q Ball Media, LLC, Author, Repackaging Is Everything


Date/Time:

Saturday, March 20, 2010 / 10AM-2:30PM

Location:
Harlem State Office Building, 163 West 125th St., Suite 8A, New York City

Topics To Be Discussed:

* What branding/repackaging is and what it is NOT;

* How to use branding/public relations/repackaging to establish yourself as the leader of your world;

* Ways to make friends, influence people and get business WITHOUT hype and deception;

* How to use unexpected life experiences and "reinvent"

* How to effectively use branding/public relations/repackaging in

your job search;

* How to get a good return on your media investment;

* … AND MORE!!

Who Should Attend:

* Authors;

* Speakers;

* Coaches;

* Brand managers;

* Entrepreneurs;

* Radio hosts;

* Thought leaders;
* Students;

RSVP at http://saturdaywith2experts.eventbrite.com
Admission is FREE. Seating is limited.
For more information, call 516.285.4999 or 646.246.5846

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